Franchise recruitment landing page: annotated mobile wireframe

Left: what the candidate sees on a phone, in order. Right: why each line is there and what to check before publishing. Northfield Inspections, its territories, figures and contact details are invented for teaching.

FICTIONAL EXAMPLE, not a real franchisor or a live page

1. Hero, first phone screen

Northfield Inspections franchise opportunity

Own a home inspection business in Central Texas. You'll do the inspections yourself in year one.

For owner-operators. Total investment $95,000 to $140,000, with at least $70,000 from your own liquid funds.

Check if your area is open

A development rep reviews your answers and contacts you during business hours (Mon to Fri, 8am to 5pm Central).

Booking a home inspection? Go to the homeowner site.

2. Open areas

Open now

North Austin (TX-AUS-02)East Austin (TX-AUS-03)Round Rock and Georgetown (TX-AUS-05)

Availability last checked 27 October 2026. Your rep confirms the territory on the first call.

Check your area

3. Who this suits

This suits you if you want to do hands-on field work, write clear reports, and build relationships with local agents and lenders.

This isn't the right fit if you're looking for an investment someone else runs. Northfield owners run the business and inspect in year one.

4. Your first year

What you'll do in year one

A typical full day is two inspections plus the reports. You write each report in our software and send it the same day or next business day. Jobs often need to fit a buyer's contract deadline, so expect some short-notice changes and some Saturday work. Most work comes from agents and lenders you get to know locally.

5. What we provide, what you do

We provideTechnical training and a field coach for 90 days
You doComplete training and any state licensing before inspecting
We provideReport software and templates
You doWrite and send every report
We provideCentral booking tool (software; no booking team)
You doManage your own calendar, confirmations and reschedules in it
We provideAgent-outreach materials and a 90-day plan
You doMeet agents and lenders and build the relationships

6. The investment

Total estimated initial investment: $95,000 to $140,000. At least $70,000 needs to come from your own cash or savings, not loans or home equity. The full breakdown is in our disclosure document, which your rep sends during the process.

7. Owner interview

Not recorded. Do not publish this section.

Placeholder only. Becomes: a real owner's clip or written excerpt, name, territory, period described, and the one question it answers.

8. How the process works

What happens after you ask

  1. A rep reviews your answers and contacts you.
  2. First call (about 30 minutes): your questions, the role, your area.
  3. A deeper conversation about funding and your territory.
  4. You receive our disclosure document, and your rep explains how long you'll have to review it before anything is signed or paid.
  5. You talk to current owners, on your own.
  6. Discovery day with our team.
  7. Both sides decide.

9. Questions

Do I need inspection experience? No. Training covers inspection methods and reports. You do need the license your state requires before you inspect.

Can I hire inspectors straight away? Not in year one, unless our Development Director approves an exception for you. Already running a team in a related trade is worth telling us on the form, but it isn't approval on its own, and the other requirements still apply. A rep will talk it through.

Can I pick a territory that isn't listed? Tell us where you'd like to operate. If it isn't open, your rep will say so and suggest open alternatives.

10. Form

Which area would you like to operate in?
How much could you invest from your own liquid funds, without borrowing? (includes "Prefer to discuss")
How do you see your role in the first year?
When would you like to start?
What's your main question about this opportunity? (optional)
How did you hear about us? (optional)
First name · Last name · Email · Mobile
[ ] Send me occasional franchise updates by email (unticked, optional)
Send my answers

After acceptance only: "Thanks, we've got your answers. A development rep will review them and contact you during business hours (Mon to Fri, 8am to 5pm Central). While you wait, read what the first year involves. Questions in the meantime: development@example.com or (512) 555-0142."

11. Sticky bar (after hero scrolls away)

Check if your area is open